We are a pan-Africa hair care leader

We have a growing business presence in the hair extensions, hair cosmetics, hair colours, household insecticides and personal wash categories. We manufacture locally, and our products are used by over 100 million African consumers.
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GCPL acquires Strength of Nature

GCPL acquires Strength of Nature

GCPL acquires Strength of Nature, a leading hair care company, to accelerate its growth in Africa. Strength of Nature complements GCPL's portfolio in the region. This investment also catapults GCPL to become one of the largest players globally, serving the hair care needs of women of African descent. Read more


The #1 hair care brand in Africa

We are a leading pan-African brand with a strong, trusted heritage and deep understanding of ethnic hair culture. Our vision is to become the #1 hair care brand in Africa by democratising the ability to transform your look through superior quality products. Read more


Inecto: South Africa's leader in ethnic hair care

Our flagship brand, Inecto, has been offering African women up to 100 per cent grey coverage for over 60 years now. With 90 per cent market share in the ethnic hair care market, Inecto is specifically designed to cater to all your colouring needs. Read more


Use the Darling app to be your own stylist

Select a hairstyle from a variety of Darling styles and try it out against your pictures. You can also share the look with friends or simply save the photograph for the next hairdo. Planning your hairstyle was never this easy.

Download the app in South Africa                 Download the app in Nigeria



An emerging markets
multi-local company


We are part of Godrej Consumer Products, the FMCG arm of the over 115-year young Godrej Group,
with a growing presence in Asia, Africa and Latin America

Darling Hair Booth app

Darling Hair Booth is a real time hairdo app that let’s you try out different hairstyles and hair colours virtually, and pick your look for the day! So download the app now, try some of it on you and share it with your friends!

Live a colourful life

Inecto Plus is committed to providing salon quality hair colour, in a range of vibrant exciting shades for the new and emerging consumer. Our hair colours are enriched with Inecto Conditioner, with aloe and protein. So it not only nourishes your hair, but also leaves a long-lasting shine.

One shade away from amazing

Shine from the inside out! Our luxurious Renew permanent hair colour gives you richer, more vibrant looking hair for longer. The secret? Our Colour Infusion Technology locks in colour by penetrating deep into the hair fibre for an intense colour, together with the Aloe and Milk Protein that nourishes, giving you healthy looking hair colour.


Be your 'whole self'


When you join Godrej, you join a family that stands by you.
We understand that you play multiple roles and we will support you in playing them.